MVP Testing Methods: 10 Strategies That Actually Work

Upsilon
2 min readOct 12, 2022

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Validation is an important step in creating, launching, and growing a successful MVP. You can use many strategies for MVP testing, but which ones are effective? In this post, we’ll explore 10 of the most popular MVP validation methods and discuss how they can help you test your MVP.

If you’ve launched a minimum viable product (MVP), congratulations! You’ve taken a big step towards turning your business idea into reality. But the work doesn’t stop there. To ensure that your MVP is on the right track, you’ll need to validate it with real users. Only then will you be able to gather the feedback you need to create a successful final product.

What Are the Most Common MVP Validation Methods?

There are multiple MVP testing methods you can use to validate your MVP, including running surveys, creating a landing page, waitlist, and pre-orders. Each of these tactics has its own advantages and disadvantages, so it’s important to choose the one that makes the most sense for your particular product.

If you’re not sure where to start, why not try creating a landing page for your MVP and see how many people are interested in using it? This is a decent move as you may begin gathering your potential buyers’ contact details. With a large enough interest, you can even start taking pre-orders.

You may also survey your target audience. It’s a great way to get feedback on your MVP. You can ask people to vote in polls or give their opinion on the importance of some features and whether the solution satisfies your users in terms of usability.

For a more in-depth analysis, consider interviewing your early adopters to get more detailed answers. One of the undeniable benefits is that you’ll obtain insights into what needs to be improved and some ideas on which features to add.

Hallway testing is another method you can try. Simply ask random strangers who haven’t previously used your product to give it a go. Their actions can shed light on how simple the solution is for first-time users and whether it’s user-friendly.

Of course, there are many other MVP testing methods out there. The important thing is to find the ones that work best for you and your product. With enough dedication and determination, you’ll be able to create a better version of your MVP in no time!

Keep reading to learn more about the 10 proven MVP testing techniques, as well as how and when to apply them:

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Upsilon

Digital product studio. We help early-stage startups (<$100K) and scaleups ($1M+) grow faster by creating products that drive results.